The most effective and cheapest way to promote your business is to use leaflets. Leaflets are a great way of promoting your business, both big and small, among various audience groups. These small leaflets can be printed with relevant information with promotional and advertising content and used in brand promotion. Here are few tips to use leaflet printing as a cheap means of business promotion.
- Leaflet printing can be done on 130gsm, 170gsm or even 300gsm premium paper. The larger the paper such as A4 size, the more advantageous it is since more content and picture can fit into it. Premium leaflets have greater visibility than ordinary ones.
- A5 size leaflets are yet another popular leaflet size that can be easily distributed with brochures, newspapers and magazines.
- Since the size is small and the printing quality is mostly average, these leaflets can be printed in bulk, thus making for cheap promotion.
- Leaflets can also be printed in both portrait and landscape format, depending upon the matter to be printed.
- Digital technology has made leaflet printing faster and cheaper compared to magazine, brochure and even flex printing. The leaflets can reach masses within a day and can bring in real value to business.
- Leaflet distribution is perfect for large volumes where a business can enjoy day to day business as usual while appointing someone to distribute leaflets in the vicinity as well as far flung areas.
These few advantages of leaflets make every industry use this kind of promotional activity at its best.